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How to go from forcing "creating" content to simply just documenting with Cat Golden and Shelby Dubin

In a world where authenticity often takes a backseat to curated perfection, the latest episode of Unscripted brings a refreshing perspective. Cat Golden and Shelby Dubin, the dynamic duo behind Social Rebel, join the show to share their inspiring journey of breaking molds in content creation and entrepreneurship. As founders of Social Rebel, they've carved a unique path by daring to go against the grain, emphasizing genuine connection and storytelling over polished facades. Through their candid conversation, listeners gain invaluable insights into the power of documenting life experiences, seizing opportunities, and listening to intuition.

Cat and Shelby's narrative isn't just about business success; it's a testament to the transformative potential of trusting oneself and embracing vulnerability. They emphasize the importance of saying yes to opportunities, even when they seem daunting, and how those leaps of faith can lead to unexpected growth. Their journey underscores the significance of finding balance amidst the hustle, advocating for self-care as a crucial component of sustainable success. By prioritizing their well-being, they've not only nurtured their own creativity but also cultivated a loyal community of followers who resonate with their authentic approach.

As the episode unfolds, Cat and Shelby generously share practical tips for aspiring content creators and entrepreneurs alike. From honing your unique voice to fostering genuine connections with your audience, their insights offer a roadmap for creating content that truly resonates. In a digital landscape saturated with superficiality, their message serves as a beacon of authenticity, reminding us all of the power of embracing our true selves in both life and business.

"I don't do shit I don't want to do. I just literally do nothing out of obligation."

What you will hear:

  • How to create content that resonates with your audience

  • Finding balance amidst hustle and grind

  • Finding your unique voice and brand

Connect: Connect with Cat and Shelby:


Ways to connect outside of the podcast: 

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Key Words:

branding, social media, content, self-care, entrepreneurship


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