Cyd Rechtin is the founder of The Creators Attaché, specializing in podcast production and fractional COO and CMO work. She is an expert in podcasting and provides guidance to help podcasters reach their full potential. With years of experience and a wealth of knowledge about the podcasting industry, Cyd has significant insight and wisdom to help others succeed in their podcasting journey.
Cyd shares her expertise behind what it takes to become a top 10% podcaster. She explains why podcasting is the fastest-growing digital marketing platform and how to create high-quality content that sets your podcast apart from the rest. Cyd will also discuss tips on how to stay consistent and engaged with your audience. Whether you're just starting out in podcasting or looking to take your podcast to the next level, this episode is a must-listen for anyone looking to succeed in the world of podcasting.
"You need to know your content pillars. But we're not starting there. In order to generate content effortlessly, we're going to map out your listener personas and the lenses through which they see the world. And then we're going to tie it to your content pillars." - Cyd Rechtin
What you will learn:
How to create content easily
Discover a framework for creating content that's tailored to your audience and aligned with your business goals.
What you will hear:
How to create a lot of content in a short time.
The first step you need to do in order to grow your business.
What is the lens through which your personas see the world?
Who are the personas that you speak to?
The third thing you need to unlock are your content pillars.
The best framework for any type of content you create.
Connect:
Download the Content Creation Worksheet
Connect with Cyd on IG: @cyd.rechtin
Connect with Cyd Online: https://www.thecreatorsattache.com/
Connect with Jess on IG: @jessicaburgio
Purchase a copy of my book Come As You Are: The Art of Unbecoming Who They Told You To Be - https://a.co/d/6LSJIjK
Join the Beauty Insiders Membership: https://www.jessicaburgio.com/membership
Apply for 1:1 Coaching with Jess: https://docs.google.com/forms/d/e/1FAIpQLSdqLt5lm9LInX1P97vOAhQhGPpLLSqL8GOJkIKbJG-PkNMd5Q/viewform
Book a 1:1 Strategy Session with Jess: https://calendly.com/beautyinspiresbeauty/1-1-coaching-session?
Key Words:
personas, create, podcast, content, people, listener, habits, life, world, mom, lenses, unscripted, book, business, listening, status quo, pillars
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